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Make Your Website Text Easy to Read

October 12 ' 2012 @ Inspirational

Unlike a book, a website is difficult to read. There are lots of distractions like: commercials, banners and other stuff meant to get your attention. Much of the information that you want to transmit is through text. It’s the website owner’s job to make the content as easy to read as possible. Here are some nifty tricks to do just that.

Avoid colour schemes with low contrast

If you look at most successful online magazines you will learn that they use a very high contrast scheme for their online content. Make your text stand out! The difference between your website text and background has to be very big in order for the text to reach its full impact.

Avoid the light text on dark background

Some people find it very difficult to read this colour scheme. Using that colours like that is only justified in some cases where the text content is minimal. You cannot go wrong with good old black/grey text on a white background. Easy, straightforward and elegant!

Do not make the text too small

Many browsers have the possibility to override the text size embedded in the programing, but it’s most likely your visitors won’t know how to do that. Just to be safe you can make the text slightly bigger than smaller.

Small chunks of text

Visitors tend to be discouraged when they see large chunks of text and they tend to not read them. If your content looks like a novel it’s most likely you’ve overdone it. The best way to spread out your content is to use bullet points and headlines.

Use left-aligned

Avoid the center-align for your main body of the text and use left-align. This way your visitors are comfortable reading your content. Most text (in the West) is left aligned. Center-aligned text is usually reserved for headlines.

Images should support your text

Find some images or graphics that support your sales message. Avoid blinking animations or blinking text and scrolling text. In short try not to use moving elements as they distract the reader’s attention from the text.

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